45TH PBC AND EXPO MEDIA LAUNCH - Shown from left at the media launch of the 45th Philippine Business Conference & Expo (PBC&E) on October 04, 2019 at the Roma Salon, The Manila Hotel are: Philippine Chamber of Commerce and Industry top officials led by Honorary Chairman and Treasurer Dr. Sergio Ortiz Luis Jr., Chairman Emeritus and Chairman of International Affairs Dr. Francis Chua and its President Ma. Alegria 'Bing' Sibal Limjoco; Director and 45th PBC&E Chairman Dr. William S. Co; Chairman George Barcelon, and Director for Environment and Climate Change Jose Levistre. The 45th PBC&E is slated on October 16-17, 2019 at the Fiesta Pavilion of The Manila Hotel. (Photo by Alvin Kasiban).
by Bernie Cahiles-Magkilat
Published online by the Manila Bulletin, October 5, 2019
The country’s top policymakers, including President Duterte, will be meeting with over 1,000 foreign and local businessmen to set the tone for public-private initiatives in a digital economy at the 45th Philippine Business Conference and Expo (45th PBC & E) in Manila Hotel.
The PBC is the biggest annual business conference of the Philippine Chamber of Commerce and Industry (PCCI), the country’s largest and most influential business organization. This year’s PBC, to be held at the Manila Hotel on October 16-17, carries the theme “Enabling Business in a Digital Economy.”
“This year’s theme will look into the dynamics if a digitally driven economy and its impact on people’s growth and business sustainability,” said PBC Chairman William Co. He stressed the importance that businessmen must understand the digital world because while the digital economy promises to bring opportunities, it also poses uncertainties to business sustainability.
“Digital economy is seen to disrupt and transform traditional business models. With this conference, we would like the delegates to see the impact of the Fourth Industrial Revolution as it affects us in the Philippines and in the global setting,” Co added.
PCCI President Alegria “Bing” Limjoco said this year’s theme is a follow up to last year’s conference theme “Infrastructure and Digital Economy: The Game Changers.”
“We are getting ready for digital economy, no one should be left behind,” said Limjoco.
“Business is really going digital and it’s inevitable. That is why we are having this discussion and we invited renowned local and international experts in the field of digital economy and technology innovation to share their thoughts, experiences and tips on how business can survive and thrive in a dynamically changing environment.”
Over the last four decades, the PBC & E has served as a platform for PCCI members and partners both in the private sector and government to converge, dialogue and come up with policy recommendations to better improve the business environment in the country.
Meantime, this year’s PBC will be honoring young and innovative entrepreneurs “Mang Inasal” founder Edgardo “Injap” Sia and Zesto Corporation founder Alfredo M. Yao.
This article is originally published by the Manila Bulletin which can be accessed online at https://business.mb.com.ph/2019/10/05/business-to-tackle-digital-economy-at-45th-pbc-slated-at-manila-hotel/